donderdag 4 juni 2015

With this type of content you will get thousands of shares and likes

Nothing feels better than getting a lot of shares and likes on you content. It gives you the feeling people like your content and it helps you to engage with your followers and fans. Sometimes you expect a lot of engagement around your content and nothing happens. And sometimes your content goes viral! What is the secret of sharing popular content? Well, there are different types of content that will give you a high number of shares and likes. And when you see these examples you will not be surprised!

Personal content

People love to see and read personal stuff. The more personal you are, the more people will engage with you. And this doesn't mean you should only share pictures of yourself. But you will see that content about your life or daily work will grow your engagement. A great example are the fitgirls. These girls share what they eat, how they look at the gym and even what they order only. Of course, this is an extreme version of sharing your personal life but the number of followers and fans these girls have is amazing! 

Quotes

The popularity around quotes started on Instagram but now you see quotes everywhere! Quotes score really good on LinkedIn, Facebook and Pinterest. The reason why people love quotes is they recognize themselves in the quotes. Quotes can be funny or motivate you, but most important, quotes are positive and that's what people love! Don't over do quotes, a quote per week is enough. Spend a bit of time finding the right quotes and see the results!

Infographics 

We all like facts but we don't like to read long text messages. This is why the infographic is perfect! Infographics are the perfect way of sharing complex information in a really easy and fun way. Share infographics who are easy to read and in the interest of your followers and fans. People love to learn and infographics are a great way to learn and to remember information. These fact pictures are easy to make with free software available all over the internet. But, only share infographics if you have something relevant to say. A weekly infographic can be to much, keep the infographic special. 

High quality pictures

Nothing is as annoying as low quality pictures. The better your picture looks to more people will like your picture. Spend time making the right picture and try to make different kind of pictures. Don't share similar pictures over and over again. Pictures are one of the best ways to engage with people but pictures are also one of the best ways to loose people. I think we all recognize the bad quality food pictures on Facebook. These pictures are not relevant to me, always the same and it is difficult to see what is on the picture. Reason enough to block those people. So remember; original, high quality and relevant pictures!

Action shots

People like to see other people in action. Are you raising money for a charity, attending a 10 km run or do you have a great day at work? Share action shots with people. Nowhere days you can share content anytime and anywhere. That's why people expect you to share content on location. By sharing this type of content you take your followers and fans with you on your journey. People will feel like they are part of the event you are sharing. This will lead to high engagement and more motivational comments for you!
 
When you share content, think about this; Would you like or share the content? Is this relevant for your followers and fans? And is it high quality content? If your answer to one of those questions is no, please don't share the content and find something better!

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